Brand identity design for Haree, a young and dynamic coffee and teashop in Ben Tre city. xolve’s approach is to use playful handwritten typography projects fun, youth, joyfulness. The Negative space of green tea leaf inside the ‘e’ letter.

Bold, eye-catching, energic. The graphic element is an homage and inspiration from the geometric leaf of the coconut tree, which Ben Tre is well known for.

The operating application is developed based on the brand’s texture. Young, fun and joyful!

haree coffee, brand identity, branding, bộ nhận diện thương hiệu, quán cà phê, xolve branding, áo thun